Eternal Roots: Orebella’s New Fragrance Opens a Dialogue Between Nature and the Inner Self

Perfume is more than just a sum of scents; it’s a vessel of emotion and memory. Model and brand founder Bella Hadid’s new fragrance, Eternal Roots, is a multi-layered fragrance that evokes natural roots and inner strength, evoking a profound sense of self and belonging.

Fragrance Inspiration and Birth Story

Eternal Roots was born from Bella’s reflection on her own memories and emotional growth. She sees the fragrance as a symbol of both strength and tenderness, blending elements of childhood, family, and nature to tap into the timeless “roots” within us. This philosophy is reflected not only in the fragrance’s name but also in every drop of its fragrance—a connection to self, family, and the earth.

Bella said of the fragrance, “It’s a sweet scent with a touch of roughness, like the patchwork of life; sometimes sweet, sometimes tough.” She emphasized that perfume is a way for her to express her own style, just as she dares to pair basketball shorts with ballet flats, she’s not afraid to break the mold and create something unique.

Unique Fragrance Analysis

Eternal Roots is a multifaceted fragrance that combines sweetness and woodiness, with a vibrant top note and a calming base, showcasing rich layers of depth:

  • Fruit Notes: The freshness and juiciness of lychee complements raspberry and pink sugar, creating a bright and lively sweet scent that evokes childhood memories and a sense of happiness.
  • Spicy Notes: Pink peppercorn adds a subtle spiciness to the fragrance, infusing the overall sweetness with energy and tension.
  • Woody Base: Patchouli, papyrus, and birch smokiness combine to give the fragrance a deep and lasting texture, like the extension of a natural root system, solid and warm.

This eclectic blend of notes makes Eternal Roots perfect for both relaxing daytime moments and tender, contemplative evenings.

A Symbol of Female Strength

Bella Hadid sees this fragrance as a manifestation of female strength. She admits that as she grows older, she’s come to realize that true strength comes from within, not from external judgment. Eternal Roots helps her “walk in her true self,” maintaining her softness while embracing her resilience. The natural elements in the fragrance symbolize returning to roots and self-acceptance, encouraging everyone to find their own source of strength.

Usage and Occasion Recommendations

Designed in response to her love of nature and life, this fragrance is perfect for the modern woman who seeks unique colors and textures. Whether for a special date, a family gathering, or a quiet moment of solitude, Eternal Roots delivers a long-lasting, storytelling scent.

  • Paired with casual attire during the day, it exudes a sense of effortlessness and energy.
  • At night, it complements mature charm and adds a touch of mysterious allure.
  • Suitable for fragrance lovers seeking a sense of inner belonging and natural strength.

Brand and Future Outlook

As the fifth fragrance in the Bella Hadid Orebella fragrance collection, Eternal Roots continues and expands the brand’s philosophy of natural essential oils and the power of the earth. Looking forward, the brand will continue to uphold sincerity, using fragrance to tell personal stories, and deeply cultivate individuality and natural aesthetics.


This nature-inspired, inner-feeling fragrance invites you to pause in the bustling world and connect with the everlasting power of your roots.


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